In accordance with the provisions of the legislation in force on the protection of personal data, we inform you that your data will be incorporated into the processing system belonging to SOCIETE D'EXPLOITATION DES MARQUES ALLIEES whose registered office is located at 2459 ROUTE DE VAISON, 84190 VACQUEYRAS.

Data retention

In accordance with the regulations in force, SOCIETE D'EXPLOITATION DES MARQUES ALLIEES informs you that data will be kept for the period strictly necessary for processing, in accordance with local regulations. For example, in accordance with French law, we are obliged to retain payment and billing information for a period of 10 years.

informs you that data will be kept for the period strictly necessary for processing, in accordance with local regulations. For example, in accordance with French law, we are obliged to retain payment and billing information for a period of 10 years.

Data processing

SOCIETE D'EXPLOITATION DES MARQUES ALLIEES informs that it will process the data in a lawful, fair, transparent, adequate, relevant, limited, accurate and up-to-date manner. Therefore, it will SOCIETE D'EXPLOITATION DES MARQUES ALLIEES undertakes to take all reasonable steps to ensure that such information is deleted or corrected without delay where it is inaccurate.

SOCIETE D'EXPLOITATION DES MARQUES ALLIEES will process your data in order to fulfil its contractual obligations to print your order and manage your customer account. Without this data, we may not be able to process your order or invoice the products ordered.
SOCIETE D'EXPLOITATION DES MARQUES ALLIEES will also process your information to send you promotional offers and product information if you have given consent to do so. You may withdraw your consent to receive marketing and product information at any time by contacting customer service.

What we collect and store 

During your visit to the site, we track:

  • Products you have seen: we use these to, for example, display products you have recently seen.
  • Location, IP address and browser type: we use these to estimate taxes and shipping costs.
  • Delivery address: we will ask you to enter this to estimate shipping costs before you place an order, and to send the order to you.

We use cookies to track the contents of the shopping cart as you browse our site.

When you purchase from our website, we will ask you to provide information including your name, billing address, delivery address, email address, telephone number, payment/credit card details and possibly account details such as username and password. This information will be used to:

Sending information about your account and order

  • Responding to requests, including refunds and complaints
  • Processing payments and preventing fraud
  • Set up your account for our shop
  • Comply with any legal obligations, such as calculating taxes
  • Improve our shop offerings
  • Send you marketing messages, if you choose to receive them

If you create an account, we store your name, address, email, and phone number, which will be used to pre-populate order validation for future orders.

We generally store your information for as long as we need it for the purpose for which we collect and use it, and we are not legally obliged to continue to store it. For example, we store order information for 10 years for tax and accounting purposes. This includes your name, email and billing and shipping addresses.

We also store comments or notices, if you choose to send them.

Who from our data team

Members of our team have access to the information you provide. For example, shop administrators and managers have access to

  • Order information such as what was purchased, when and where it should be sent.
  • Customer information such as your name, email address and billing and shipping information.

Our team has access to this information to process orders, process refunds and assist you.


We accept payment by credit card. During the payment process, certain information required to complete the payment, such as the total amount or billing information, is transmitted to our payment provider.

Data entered in our contact/quotation forms

In order to be able to respond to our users’ requests, we store the data entered by the user in the contact and quote request forms, which may include surnames, first names, email addresses and telephone numbers as well as curriculum vitae. We also store the IP address of the sender. This data is kept for 12 months. However, in the event of spam or unwanted form filling, we keep the IP address of the user indefinitely, as part of our fight against spam, in order to ban the user who is the source of abuse. This data is used for commercial purposes in the case of a request for a quote or commercial information. It is only passed on to third parties when these third parties are involved as subcontractors. The latter are then subject to the same rules of confidentiality as SOCIETE D'EXPLOITATION DES MARQUES ALLIEES and may not transmit, re-use or store such data outside the confidentiality and data use agreement between SOCIETE D'EXPLOITATION DES MARQUES ALLIEES and the user.

Data provided in the context of newsletter registration

The data provided at the time of registration to the newsletter, i.e. the email address and optionally the first and last name, are kept for an unlimited period of time without any specific action by the user. Once the registration has been validated by the user, the latter may cancel his subscription at any time. In the event of unsubscription, the user’s data will be deleted.

Data provided in the context of online sales

User account data, purchase details, delivery address are stored for an unlimited period. The user has access to correct or delete his data via his user account. If the user account is deleted, all data is deleted from the website. The user is informed that upon deletion of his/her data, he/she will no longer have access to his/her invoices and purchase history on the website.

For accounting purposes, the invoicing data will however be kept for 10 years by SOCIETE D'EXPLOITATION DES MARQUES ALLIEES from the closing of the current balance sheet.

User rights

In accordance with the rights conferred by current data protection regulations, you may exercise your rights of access, rectification, limitation of processing, deletion, portability and opposition to the processing of your personal data by sending your request to the postal address indicated above or via the contact form. You may contact the competent supervisory authority (CNIL) to make the complaint you consider appropriate.

Data transfer

SOCIETE D'EXPLOITATION DES MARQUES ALLIEES informs that it may transfer data where necessary (e.g. to subcontractors – developers, photographers, graphic designers…).
This transfer of data will be carried out in compliance with the guarantees, measures and rights provided for by the legislation in force on the protection of personal data and in accordance with this privacy policy and the data transfer agreement of SOCIETE D'EXPLOITATION DES MARQUES ALLIEES .

Changes to this Privacy Policy

This privacy policy was updated on 17/11/2022. From time to time, SOCIETE D'EXPLOITATION DES MARQUES ALLIEES may make changes to its privacy policy and update it on its website. We reserve the right to update our privacy policy at any time and recommend that you review it frequently.